©

2024

Investor Narrative & Funding Prep for CreatorIQ

spectup created the fundraising materials and investor story for a global creator marketing leader.

CreatorIQ is a world-leading platform in the creator marketing space, empowering major brands and agencies to automate, measure, and scale influencer campaigns. Trusted by global enterprise clients, CreatorIQ centralizes content strategy, creator selection, and campaign analytics, making creator marketing safer, smarter, and more impactful at scale. With AI-powered discovery and unified workflows, their solution sets new benchmarks for effectiveness and insight in branded content. CreatorIQ has raised $80M in funding so far.

Services

Investor Narrative
Market Research
Pitch Deck Design
Infographics
Fundraising Strategy
Consulting
Messaging Review
Round Preparation
Storytelling
Visual Communication

Investor Narrative & Funding Prep for CreatorIQ

spectup created the fundraising materials and investor story for a global creator marketing leader.

CreatorIQ is a world-leading platform in the creator marketing space, empowering major brands and agencies to automate, measure, and scale influencer campaigns. Trusted by global enterprise clients, CreatorIQ centralizes content strategy, creator selection, and campaign analytics, making creator marketing safer, smarter, and more impactful at scale. With AI-powered discovery and unified workflows, their solution sets new benchmarks for effectiveness and insight in branded content. CreatorIQ has raised $80M in funding so far.

Services

Investor Narrative
Market Research
Pitch Deck Design
Infographics
Fundraising Strategy
Consulting
Messaging Review
Round Preparation
Storytelling
Visual Communication

Date

Oct 2024

Date

Oct 2024

Date

Oct 2024

Client

Creator IQ

Client

Creator IQ

Client

Creator IQ

Industry

SaaS

Industry

SaaS

Industry

SaaS

Timeline

2 Months

Timeline

2 Months

Timeline

2 Months

CreatorIQ Conference

Audience at a conference with a speaker on stage, delivering a presentation at the Crowdstrike Connect event.
Audience at a conference with a speaker on stage, delivering a presentation at the Crowdstrike Connect event.
Audience at a conference with a speaker on stage, delivering a presentation at the Crowdstrike Connect event.

The Challenge

Getting funding-ready required focus on story, data, and standout materials.

CreatorIQ was preparing for a major funding round in a market expecting nothing less than clarity, credibility, and vision. The challenge was to transform deep industry knowledge and complex performance data into a compelling investor narrative. One that would cut through noise and excite high-caliber investors with a clear path to scale.

Their Platform

CreatorIQ Platform
CreatorIQ Platform
CreatorIQ Platform

Solution Slide

CreatorIQ platform
CreatorIQ platform
CreatorIQ platform

The Solution

spectup delivered investor-ready materials and strategic fundraising support.

spectup partnered with CreatorIQ to develop high-impact funding materials, driving the investment story, conducting market research, and shaping every visual and data point into a powerful narrative. Our team designed infographics, refined round messaging, and consulted closely to ensure every detail spoke to what top investors want to see.

Partner Slide

CreatorIQ problem
CreatorIQ problem
CreatorIQ problem

Problem Slide

CreatorIQ Problem
CreatorIQ Problem
CreatorIQ Problem

The Process

Built story-driven pitch assets guided by research and design.

spectup’s approach started with market mapping and strategic research, distilling key sector trends and positioning CreatorIQ for maximum investor appeal. The narrative was crafted with direct input from their leadership, supported by original infographics and crisp slide design. Workshop sessions sharpened messaging, from executive summary to growth case, delivering a comprehensive, visually engaging pitch deck ready for fundraising conversations.

By the numbers

$M

Raised in their Series D

$M

Raised in their Series D

$M

Raised in their Series D

Days

Until spectup delivered the investment materials

Days

Until spectup delivered the investment materials

Days

Until spectup delivered the investment materials

High-quality slides created

High-quality slides created

High-quality slides created

Tim Sovay CreatorIQ

The collaboration with spectup on our Series D was seamless. Niclass team listened closely, shaped our story, and delivered materials that set us apart in the market. Were well positioned for another successful raise.

Tim Sovay

Chief BD & Partnerships Officer

Creator IQ

Tim Sovay CreatorIQ

The collaboration with spectup on our Series D was seamless. Niclass team listened closely, shaped our story, and delivered materials that set us apart in the market. Were well positioned for another successful raise.

Tim Sovay

Chief BD & Partnerships Officer

Creator IQ

Tim Sovay CreatorIQ

The collaboration with spectup on our Series D was seamless. Niclass team listened closely, shaped our story, and delivered materials that set us apart in the market. Were well positioned for another successful raise.

Tim Sovay

Chief BD & Partnerships Officer

Creator IQ